Margot Blair Floral

Margot Blair Floral is a floral event design firm, located in Austin, Texas, typically working with clients that have budgets of $3500 or greater.

When we met Carly, the owner, she had made her own website from a template site – and it did not connect with her style at all! It was an odd orangey color with swirls and it was just all around not her. She was getting a lot of inquiries from brides with very low budgets and we had a feeling that it was related to her site. (See the before pic to the left)

Carly is fun! And creative, and artistic, and has an overall flair for elegant Anthropolgie style floral pieces. She needed a site that was bright and fresh – to match who she really was.

We relied heavily on fresh images that various professional wedding photographer’s had taken of her arrangements and bouquets at events. We used these throughout every page of the site, so she would stand out very visually to the brides. Using a lot of her actual product images helped her attract the right kind of bride – the bride that loves her style and has the money to spend to get it!

We made for sure that she had her blog as part of the new site, because it’s fun and quirky and fresh – just like her.